Today, most organisations need to move to become a data-driven organisation. This type of organisation understands the data they have and have the data analytics capability in place to guide proactive decision making to unlock the most business value from their data.
Some of the business value unlocked is improving customer experience, optimising business operations or reducing fraud.
In order to become a data-driven organisation, modern data architecture needs to be implemented to develop trust in reliable datasets delivered to business users.
Data virtualisation enables this by providing a single, virtual access layer across a distributed data landscape.